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Precisely Location Intelligence Data & Enrichment — Australia

Trusted location data for better decisions, analytics and AI

Your business data tells you what is happening. Location intelligence helps you understand where, why and what it means.

The Spatial Distillery Co. provides Australian organisations with access to Precisely's global location intelligence and data enrichment portfolio — including authoritative address, property, demographic, consumer, business, points-of-interest, boundary, street and risk data.

Enrich your existing data with trusted real-world context to improve analysis, support better decisions and create more powerful AI applications.

Explore the Precisely Data & Enrichment Portfolio

  • Precisely Address Fabric, property, parcel and building location data for Australia

    Addresses and Properties

    Precisely Address Fabric, property, parcel and building location data

  • Precisely postcode, suburb, locality and administrative boundary data for Australia

    Boundaries & Geography

    Precisely postcode, suburb, locality and administrative boundary data for Australia

  • Precisely points of interest, business, retail, school and service location data for Australia

    Places and POI

    Precisely points of interest, business, retail, school and service location data for Australia

  • Precisely demographic, population, income, consumer spending and geodemographic data for Australia

    Demographics & Consumer

    Precisely demographic, population, income, consumer spending and geodemographic data for Australia

  • Precisely street, road, transport, routing, speed and road restriction data for Australia

    Streets & Transport

    Precisely street, road, transport, routing, speed and road restriction data

  • Risk & Environment

    Precisely flood, wildfire, coastal, weather and location-based risk data

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Addresses & Properties: Precisely Address Fabric and property data including addresses, parcels, buildings and address points in Australia

Addresses & Properties

Precisely Address Fabric™ and Property Data

Build a more accurate picture of where people, properties, buildings and assets actually are.

Precisely Address Fabric provides high-quality address point data that can be used to locate, standardise, connect and enrich address information.

The latest Australian Address Fabric release contains more than 15 million address points, with each point carrying a PreciselyID that enables it to be connected to other Precisely datasets.

Use address and property data for:

  • Address matching and geocoding

  • Customer location analysis

  • Property analysis

  • Site selection

  • Network planning

  • Asset management

  • Service delivery

  • Territory planning

  • Location-based customer segmentation

  • Data enrichment

Key datasets include:

  • Australia Address Fabric

  • Property and parcel data

  • Building footprints and heights

  • Address points

  • Property characteristics

  • Australia’s most accurate geocoded locations

Boundaries & Geography: Precisely geographic boundary data including postcodes, suburbs, localities and administrative boundaries in Australia

Boundaries & Geography

Understand your markets by geography

Precisely provides a broad range of geographic boundaries that allow organisations to analyse their data by postcode, suburb, locality, administrative area, neighbourhood and other geographic areas.

Use boundary data to:

  • Segment customers by geography

  • Analyse markets

  • Define territories

  • Support reporting

  • Understand service areas

  • Analyse demographic patterns

  • Compare locations

  • Build spatial dashboards

  • Support government and community analysis

Key datasets include:

  • Postcodes

  • Suburbs and localities

  • Administrative boundaries

  • Local government areas

  • Neighbourhoods

  • Statistical geographies

  • Market areas

  • Geographic reference data

Places & POI: Precisely points of interest and business location data including retail, schools, services and facilities in Australia

Points of Interest & Business Data

Know what exists at every location.

Precisely Places provides comprehensive information about businesses, landmarks, facilities and other points of interest.

This can help organisations understand the business and physical environment surrounding their customers, assets and locations.

Use POI and business data to:

  • Identify competitors

  • Map retail networks

  • Find potential customers

  • Analyse market coverage

  • Understand local services

  • Identify nearby facilities

  • Support site selection

  • Plan telecommunications networks

  • Analyse retail catchments

  • Understand commercial activity

Applications include:

Retail · Telecommunications · Financial Services · Government · Healthcare · Property · Logistics · Travel · Insurance

Precisely Places covers thousands of standardised place types, allowing businesses to build a much richer understanding of the locations in which they operate.

Demographics & Consumer: Precisely demographic and consumer data including population, income, households, spending and geodemographics in Australia

Demographic & Consumer Data

Understand the people behind the location

Location becomes significantly more valuable when you understand the people who live, work and spend money there.

Precisely demographic and consumer datasets can be used to understand population characteristics, household profiles, income, neighbourhood types and consumer behaviour.

Consumer Spend Data

Precisely Consumer Spend Potential provides estimated expenditure information across a wide range of consumer categories.

This can help organisations identify where spending potential is concentrated, understand market opportunity and target areas with greater precision.

For example: Which suburbs have the highest potential expenditure on pet food?

Or: Where are households with the characteristics most likely to purchase our products?

These insights can inform marketing, retail expansion, territory planning and customer acquisition.

PSYTE™ Australia

PSYTE provides a geodemographic view of Australian neighbourhoods, helping organisations classify areas according to demographic and socioeconomic characteristics.

Use demographic and consumer data for:

  • Customer segmentation

  • Market analysis

  • Marketing targeting

  • Site selection

  • Retail planning

  • Territory planning

  • Product targeting

  • Customer profiling

  • Market potential analysis

Streets & Transport: Precisely street and transport data including roads, routing, speed, restrictions and transport networks in Australia

Streets & Transport Data

Understand how people and vehicles move through the network

Street and road network data provides the geographic foundation for routing, accessibility, network planning and transport analysis.

Precisely Streets includes detailed road network and traffic information designed for mapping, routing and spatial analysis.

Use street data for:

  • Network planning

  • Routing

  • Drive-time analysis

  • Logistics

  • Territory planning

  • Accessibility analysis

  • Transport planning

  • Telecommunications planning

  • Service optimisation

StreetPro™
Precisely StreetPro provides detailed street and geographic information for use in GIS, mapping, location intelligence and spatial analysis.

Risk & Environment: Precisely risk and environmental data including flood, wildfire, coastal and weather risk datasets in Australia

Risk & Environmental Data

Understand the risks surrounding every location

Location-based risk data allows organisations to move beyond simply knowing where an asset is to understanding what risks may affect it.

Precisely provides risk datasets covering areas such as:

  • Flood

  • Fire

  • Coastal risk

  • Severe weather

  • Environmental risk

  • Property risk

This can support:

  • Insurance risk assessment

  • Property analysis

  • Asset management

  • Infrastructure planning

  • Disaster planning

  • Government resilience

  • Risk modelling

  • Investment decisions

Precisely's risk datasets can be linked to locations using PreciselyID, allowing risk attributes to be added to address-based datasets.

The Power of Enrichment

Turn your existing data into location intelligence

Your customer database might contain:

Name · Address · Customer ID · Product · Revenue

On its own, that tells you a lot.

But enrich the address with Precisely data and suddenly you can understand:

  • Where is the customer?

  • What type of property do they live in?

  • What is the demographic profile of the area?

  • What is the consumer spending potential?

  • What businesses and services are nearby?

  • What geographic market do they belong to?

  • What risks affect the property?

  • How accessible is the location?

This is the difference between data and contextual intelligence.

PreciselyID: Connecting Location Data

One of the most powerful elements of the Precisely ecosystem is the PreciselyID.

PreciselyID provides a persistent identifier for locations, allowing datasets to be connected without relying solely on addresses, coordinates or complex spatial joins.

For Australian Address Fabric, each address point includes a PreciselyID that can be used to connect the address to other Precisely datasets.

This creates a powerful enrichment model:

Address

↓

PreciselyID

↓

Property + Demographics + Consumer + POI + Boundaries + Risk + Streets

↓

Rich location intelligence

The result is a much more connected view of your customers, assets and markets.

How The Spatial Distillery Co. can help

More than data supply - The value of location data comes from knowing how to use it. The Spatial Distillery combines access to Precisely's data portfolio with decades of spatial and GIS expertise.

We can help you:

  • Identify the Precisely datasets that best fit your requirements.

  • Connect Precisely data with your existing databases, GIS, CRM, analytics and cloud environments.

  • Add location, demographic, property, POI, consumer and risk attributes to your data.

  • Turn enriched data into meaningful spatial insights.

  • Build maps, dashboards and location intelligence applications.

  • Create repeatable data workflows and enrichment processes.

  • Build trusted spatial context into AI assistants, analytics and agentic workflows.

Precisely Data for Australia

The Spatial Distillery is an Australian provider of Precisely location intelligence and data solutions. We help Australian organisations access and apply Precisely data across a wide range of industries and use cases.

Whether you need a single Australian dataset or Global coverage, a complete location intelligence solution or help incorporating spatial data into an AI strategy, we can help identify the right data and the best way to use it.

Build AI on a trusted spatial foundation

Give your AI the right context

Imagine asking an AI assistant:

"Where should we open our next store?"

A generic AI model can provide an answer based on publicly available information.

An AI system connected to your business data and enriched with Precisely data could analyse:

  • Existing customers

  • Customer locations

  • Population

  • Household characteristics

  • Consumer spending

  • Competitor locations

  • Nearby businesses

  • Property characteristics

  • Accessibility

  • Geographic boundaries

  • Market potential

The result is not simply an AI-generated answer.

It is an answer grounded in your data + authoritative external data + real-world spatial context.

This is where location intelligence becomes an important part of an organisation's AI strategy.

Trusted data for AI agents

As organisations move towards AI agents capable of analysing information and taking action, the quality of the underlying data becomes even more important.

An AI agent making a recommendation about:

  • where to deploy infrastructure

  • which customers to target

  • where to expand

  • which properties are exposed to risk

  • which areas need additional services

  • how to optimise a network

needs reliable, current and contextual information.

Precisely's current approach is increasingly focused on what it calls Agentic-Ready Data. This being integrated, governed and enriched data designed to support AI, automation and analytics.

The principle is simple:

Better data → Better context → Better AI → Better decisions

The Spatial Distillery can help you build that foundation using authoritative location intelligence and spatial expertise.

Frequently Asked Questions

  • Precisely Enrich is Precisely's portfolio of curated datasets used to add real-world context to business and location data. It includes data covering boundaries, demographics, places, properties, risks and streets.

  • Precisely provides a broad range of Australian location intelligence datasets, including address, property, demographic, consumer, points-of-interest, street, boundary and risk data.

  • Precisely Address Fabric is an address point dataset designed to provide accurate geographic locations for addresses. The Australian dataset contains more than 15 million address points and uses PreciselyID to connect locations to other Precisely datasets.

  • PreciselyID is a persistent identifier used to connect location records across Precisely's data ecosystem. It allows datasets to be linked and enriched without relying solely on traditional address or coordinate matching.

  • Precisely Places provides business, landmark and points-of-interest data that can be used to understand the physical and commercial environment surrounding a location.

  • Yes. Precisely provides demographic and consumer datasets that can be used to understand population characteristics, household profiles, neighbourhoods, income and consumer behaviour.

  • Yes. Precisely trusted, contextual and enriched data is an important foundation for AI and agentic AI. Location intelligence can provide AI systems with real-world spatial context that would otherwise be missing.

  • Yes. The Spatial Distillery can help organisations source, integrate, enrich, analyse and visualise Precisely data across GIS, databases, analytics, business intelligence and AI environments.

Ready to enrich your data?

Give your data more context.

Whether you're planning a telecommunications network, identifying your next retail location, analysing customers, assessing property risk or building an AI-powered solution, the right location data can make the difference.

Talk to The Spatial Distillery about Precisely data for Australia.

We'd love to work with you